Hi Readers! As you know Bosch is among the world’s finest auto
component makers, they are now all set to enter the Indian two wheeler
service industry and pioneering it. Recently, as a part of their service
footprint expansion in India they have introduced workshop concept for
motorcycle industry.
As a part of their strategy they are already planning to open two
wheeler service centers throughout the country. As the component maker
announces its foray in the two wheeler industry, they have already
opened 10 EBS (Express Bike Service) outlets in Coimbatore city
following the lines of sole service center in Delhi.
Bosch Vice President S.Murlidharan said that the company plans to
open as many as 50 outlets throughout the country by the end of 2012
with 10 outlets in the important cities. Murlidharan was of the view
that these service outlets are aimed at filling a huge service network
gap in the country.
Murlidharan also said that the no of EBS service centers could go up
to 500 in the future since the company has already got 500 car service
centers throughout the country. The company will aim to provide good
service to multi brand two wheelers and offer various high quality and
genuine two wheeler parts and equipments. Further he said that the
company itself is a manufacturer of the auto components and thus the
quality will remain high as far as meeting the benchmark standards are
concerned.
Murlidharan was of the opinion that though the prices of petrol are
uncertain these days in India, there will be a massive increase in the
two wheeler service space in tire II and III towns including the rural
areas and thus the company sees a lot of scope in the industry. Lastly
speaking on the future of the initiative; Mr. V.P said that the company
is under stages of planning for 24*7 mobile service centers in the
future.
Therefore one could say that the company has its vision and mission
clear and that is to serve the two wheeler space. We wish Bosch all the
very best and hope that they will serve our bikes better.
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